
Trung Phan
@TrungTPhan · Feb 24, 2023
Since the early-1990s, PepsiCo has sold $1B+ of Doritos a year.
Why is the chip so addictive? From the ingredients to cooking method to texture, its engineered to pull all the psychological levers to make you crave the snack.
Here’s a breakdown 🧵

Elon Musk
@elonmusk
This thread is the best Doritos ad ever
04:43 AM · February 26, 2023 · 1.3M views
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