
💫Sirine💫
@SirineAti · 17. Feb. 2023
Speaking of personal experience, I’ve never seen *Any* relevant ad on Twitter since I made my account!
Elon Musk
@elonmusk
You are not alone. When I ask people if they use Twitter, almost all have for many years. When I ask if they’ve ever bought something from an ad after using the site for a decade, the answer is almost always no. That’s insane!
The biggest problem is that Twitter optimized for impressions over clicks, with the perverse result that it *maximized* ad irrelevance, because clicking on an ad takes you away from Twitter, thus reducing impressions generated per user-minute. 🤯🤯
The sheer madness of this takes a moment to appreciate.
22:21 · 17. Februar 2023 · 957.853 Aufrufe
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