Marc Andreessen 🇺🇸
@pmarca · 26 mars 2024
The basis of the psyop.
Rob Henderson@robkhenderson· 26 mars 2024Each additional negative word in a headline = 2.3% increase in click-through rate
Most frequent negative words in headlines :
1. Wrong
2. Bad
3. Awful
4. Hate
5. War
6. Worst
7. Sick
8. Fight
9. Scary
10. Hell
Elon Musk
@elonmusk
It’s just what resonates with our limbic system.
Evolutionarily, news about danger was far more important than good news, as the former could result in your death.
Those who did not respond to danger did not procreate – only the paranoid survived.
In modern times, the danger is far away and rarely actually affects us, but our vestigial limbic resonance with scary news remains.
20:24 · 26 mars 2024 · 191,8 k vues
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